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The Consumer Society: Myths and Structures (Published in Association with Theory, Culture & Society)
Now available in English for the first time, Jean Baudrillard's classic text was one of the first to focus on the process and meaning of consumption in contemporary culture. Originally published in 1970, the book still makes a vital contribution to current debates on consumption. Many of the themes which would make Baudrillard famous appear here for
the first time. The book includes Baudrillard's most organized discussion of mass media culture, the meaning of leisure and anomie in affluent society. A chapter on the body demonstrates Baudrillard's extraordinary prescience for flagging vital subjects in contemporary culture long before others. This English translation begins with an introductory essay by George Ritzer.
Contents:
THE FORMAL LITURGY OF THE OBJECT Preface - /f002George Ritzer The Miraculous Status of Consumption The Vicious Circle of Growth THE THEORY OF CONSUMPTION The Social Logic of Consumption Towards a Theory of Consumption Personalization or the Smallest Marginal Difference (SMD) MASS MEDIA, SEX AND LEISURE Mass-Media Culture The Finest Consumer Object The Body The Drama of Leisure or the Impossibility of Wasting One's Time The Mystique of Solicitude Anomie in the Affluent Society CONCLUSION On Contemporary Alienation or the End of the Pact with the Devil
Brief Description:
This work focuses on the processes and meaning of consumption in contemporary culture. Translated from the French, this reprint includes Jean Baudrillard's concepts of simulation and the simulacrum.
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